Love this bit of advice given by the infamous @garyvee on "scaling caring."
Hey marketers, if you give a crap, you need to listen to what people are saying about you, your brand, your business and your industry.
Businesses today need to understand the importance of listening as well as engaging with their customers and potential customers. This isn't hype. Don't turn your nose to Twitter and other vehicles for communication. You are only doing your company a disservice and opening the door for your competition to engage. But then again, we all make choices that we have to live with later.
Use Twitter search! It is so simple. Do it now, just care!
Mashable recently posted a great guide, The Journalist’s Guide to Twitter. MediaOntwitter was among the many tools that were mentioned. Check it out and then head on over to www.mediaontwitter.com and add your media faves to the list.
A good friend, @damata, sent a link to the following video. He said he thought of me when he saw it. I am sure it is because of my fascination (some may call it an obsession) with the entrepreneur community.
I am passing it along with a note to all of the entrepreneurs out there, don't be afraid to GO FOR IT. Don't put that big idea off for another moment. Now is your moment. We will be here to cheer you on!
(Hat tip to Grasshopper.com for creating the video)
Excited to be a part of an important relaunch of ModernMom.com. Brooke Burke, television
personality, host and founder of BabooshBaby.com and Lisa Rosenblatt,
successful Internet entrepreneur, have announced the acquisition of
ModernMom.com, a community dedicated to the woman behind the mom. The
acquisition and relaunch of ModernMom.com fulfills a long time dream of
the dynamic moms to find a site where moms who juggle a combination of
roles as parent, professional, friend, coach and partner can come
together to connect, share and grow.
Today the MediaOnTwitter database landed in its new home www.mediaontwitter.com!
I was lucky enough to get a guest blog spot on Twitter Attraction to talk about this PR resource and to provide the history behind getting it started. Check out the Twitter Attraction post.
Today, I came across a great list of reasons why companies should not Tweet from the What's Next Blog. This is definitely a good list that marketing teams should print out and consider bringing to the meeting for when the question is asked.
To add to the discussion, I think it is important to also address some considerations for companies who may be ready to make the leap into the Twitterverse. If all you do is push information that you believe the audience wants to hear, you are defeating the purpose of the Social Web and tools like Twitter. Twitter isn't about selling, it is about observing, engaging and influencing. With that in mind, here are some tips for companies considering Twitter:
Yesterday, Brian Solis and JESS3 released the latest version of the Conversation Prism. The prism orginally debuted August 2008
to provide a visual representation of the true expansiveness of the
Social Web and the conversations that define it. In this short time
span, over one million people have crossed its path. For a detailed journey into the ideas behind the Conversation Prism, check out Brian Solis' blog.
Partnering with TrackVia and Sarah Evans of PRSarahEvans.com, I am pleased to participate in such an important service for the PR community. Today we launched the most comprehensive MediaOnTwitter database available online. MediaonTwitter provides PR professionals with a free resource for locating media by beat, location, name or media outlet on the microblogging platform Twitter.
Was surprised to see that Facebook responded to the user revolt tonight - coincidentally it happened during the President's Speech. Perhaps this was intentional so that they could get the response out there, the Facebook folks could go home and the rest of us who are online after 10:00 pm, could tire ourselves out trying to understand what the response actually means.
There is no question that the social communications tool Twitter has hit a tipping point. In the past two weeks, everyone from Wall Street Journal reporters to Ellen DeGeneres have been talking about the implications of Twitter’s 140-character updates.
Even more established social communications tools Facebook and LinkedIn have been forced to react to Twitter’s rapid growth. This week, Facebook upgraded its home page to offer a Twitter-like approach to instant updates, and LinkedIn has started offering the ability to provide status updates.
Today's post has a slightly different tone than those in the past but I feel that the story is important and frankly, it will explain why I have been away for the past week with the exception of a few Facebook and Twitter updates.
Last week, my family experienced a tragic loss. On March 4th, my 21 year-old cousin died as the result of a car accident. Unfortunately this was not the first time my family has had to say goodbye to someone so young. But this time was different. Within hours of my cousin being admitted into the hospital, family and friends were posting prayer wi
What a sad day for Colorado. Ouroldest newspaper announced today that it will print its final newspaper tomorrow. A slideshow documents the news as it is being told to the staff.
A sign of the economy or the digital age? Perhaps a combination of the two. You will be missed...
Recently, we have seen several examples of how social media can make a social impact in the world through online/offline events like the Tweetathon 2009 and Twestival (just to name a few). Another social media charity challenge is underway and is worth taking a look at.
The 12for12k Challenge is the brainchild of Press Release PR
owner Danny Brown. Inspired by the way that social media has changed so
many lives for the better already with various charity promotions,
Danny wanted to do something that was both easy to take part in and
have the potential to change as many lives as possible. The 12for12k
Challenge started taking shape.
Dave Taylor is widely recognized for his writing and speaking
engagements on both technical and business issues. He has written over
twenty business and technical books including The Complete Idiot’s
Guide to Growing Your Business with Google and maintains several
weblogs two of which are the The Intuitive Life Business Blog and Ask Dave Taylor.
